Category: Marketing

Product Graph Analytics with Apriori
Data Science Graph Theory Marketing

Product Graph Analytics

  • 11 min read
MLR3 Machine Learning Vehicle Price
Data Science Machine Learning Marketing Pricing Regression

Benchmarking Vehicle Prices with MLR3

  • 15 min read
Classification Data Science Marketing

Customer Classification Pipelines with MLR3

  • 12 min read
Customer Segmentation k-Prototypes
Data Science Marketing Segmentation

Customer Segmentation in K-Prototypes

  • 14 min read
Customer Segment Mosaic Plot
Data Science Marketing Segmentation

Customer Segment Analysis with Mosaic Plots

  • 5 min read
Data Science Marketing Sales

Retail Category Price Optimization

  • 6 min read
Data Science Marketing Sales

Retail Price Optimization

  • 7 min read
Bayesian Services Marketing
Data Science Marketing

Bayesian Networks in Services Marketing

  • 6 min read
Data Science Marketing

Measuring Unit Turnover with Poisson Regression

  • 5 min read
Recent Post
Product Graph Analytics with Apriori
Product Graph Analytics
  • 21 August 2024
  • 11 min read
MLR3 Inversion TRAFO
MLR3 Pipeline Transformations
  • 18 August 2024
  • 6 min read
Bayesian Additive Regression Trees Sales Promotion
Promotional Lift with Bayesian Regression Trees
  • 5 August 2024
  • 10 min read
DAX Calculated Columns with EARLIER
  • 20 July 2024
  • 5 min read
Exploring Tidymodels Machine Learning Framework
  • 17 July 2024
  • 7 min read
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